{"id":3051,"date":"2017-07-07T01:30:29","date_gmt":"2017-07-06T20:00:29","guid":{"rendered":"http:\/\/blog.photojaanic.com\/?p=3051"},"modified":"2018-09-14T20:07:33","modified_gmt":"2018-09-14T14:37:33","slug":"20-tips-to-make-your-photography-portfolio-stand-out","status":"publish","type":"post","link":"https:\/\/www.sa.photojaanic.com\/blog\/20-tips-to-make-your-photography-portfolio-stand-out","title":{"rendered":"20 Tips to Make Your Photography Portfolio Stand Out"},"content":{"rendered":"<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">Table of Contents<\/p><ul class=\"toc_list\"><li><a href=\"#Tips-to-Make-A-Professional-Photography-Portfolio\">Tips to Make A Professional Photography Portfolio<\/a><ul><li><a href=\"#1-Choose-the-suitable-design\">1. Choose the suitable design<\/a><\/li><li><a href=\"#2-Keep-your-brand-visible\">2. Keep your brand visible<\/a><\/li><li><a href=\"#3-Choose-your-best-photos\">3. Choose your best photos<\/a><\/li><li><a href=\"#4-Take-time-for-the-post-processing\">4. Take time for the post-processing<\/a><\/li><li><a href=\"#5-Get-your-portfolio-to-flow\">5. Get your portfolio to flow<\/a><\/li><li><a href=\"#6-Go-behind-the-scenes\">6. Go behind the scenes<\/a><\/li><li><a href=\"#7-Include-the-reviews-from-your-clients\">7. Include the reviews from your clients<\/a><\/li><li><a href=\"#8-Keep-the-quality\">8. Keep the quality<\/a><\/li><li><a href=\"#9-Keep-your-portfolio-updated\">9. Keep your portfolio updated<\/a><\/li><li><a href=\"#10-Use-websites-and-apps-that-help-you-build-photography-your-portfolio\">10. Use websites and apps that help you build photography your portfolio<\/a><\/li><li><a href=\"#11-Digital-or-print\">11. Digital or print<\/a><\/li><li><a href=\"#12-Choose-the-right-size\">12. Choose the right size<\/a><\/li><li><a href=\"#13Make-it-easy-for-them-to-find-you\">13.\u00a0Make it easy for them to find you<\/a><\/li><li><a href=\"#14-Makeit-useful-for-your-clients\">14. Make\u00a0it useful for your clients<\/a><\/li><li><a href=\"#15-Look-for-inspiration-in-your-colleagues\">15. Look for inspiration in your colleagues<\/a><\/li><li><a href=\"#16-Find-your-mentor\">16. Find your mentor<\/a><\/li><li><a href=\"#17-Set-up-a-portfolio-review-event\">17. Set up a portfolio review event<\/a><\/li><li><a href=\"#18-Create-a-portfolio-that-your-clients-can-emotionally-relate-to\">18. Create a portfolio that your clients can emotionally relate to<\/a><\/li><li><a href=\"#19-Keep-them-varied\">19. Keep them varied<\/a><\/li><li><a href=\"#20-Start-strong-end-strong\">20. Start strong, end strong<\/a><\/li><\/ul><\/li><\/ul><\/div>\n<h1 style=\"text-align: justify\"><span id=\"Tips-to-Make-A-Professional-Photography-Portfolio\"><strong>Tips to Make A Professional Photography Portfolio<\/strong><\/span><\/h1>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">As a professional photographer, it&#8217;s essential to have a\u00a0professional portfolio that shows your best work.\u00a0<\/span><span style=\"font-weight: 400\">Many photographers use social media as a platform to show their work these days, but a comprehensive portfolio is still the strongest marketing tool for a photographer to put the brand out there and get clients.\u00a0<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">It&#8217;s important to build a portfolio that is\u00a0effective and powerful, so you can get the attention of your potential clients, show them your best photos and capabilities, and convince them to hire you.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">But how to create a photography portfolio that satisfies these requirements?<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Here are a few tips on how to make a photography portfolio that\u00a0engage\u00a0your potential clients and\u00a0drive\u00a0sales.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"1-Choose-the-suitable-design\"><b>1. Choose the suitable design<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">The design of your portfolio will depend on which type of photos you take. If you\u2019re a photojournalist, you probably want your photography portfolio to be professional and to express your sense of curiosity and adventure. If you\u2019re a wedding photographer, you might want your design to suit photos of personal moments and special occasions. If you focus on family and newborn images, the design of your portfolio should be homely, comforting, and with a strong sense of caring.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">The design will build up the general appearance of your portfolio, and this might be the first impression your client will see, so make sure it represents you and shows the essence of your work.<\/span><\/p>\n<blockquote>\n<p style=\"text-align: justify\">READ:\u00a0<a href=\"https:\/\/www.photojaanic.com\/blog\/how-to-earn-money-from-photography\">How to Earn Money from Photography: The Creative Ways<\/a><\/p>\n<\/blockquote>\n<h2 style=\"text-align: justify\"><span id=\"2-Keep-your-brand-visible\"><b>2. Keep your brand visible<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3054\" src=\"http:\/\/blog.photojaanic.com\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-2.jpg\" alt=\"standout-photography-portfolio-tips-photojaanic (2)\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-2.jpg 800w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-2-300x225.jpg 300w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">This might sound obvious, but it&#8217;s often overlooked by photographers. The name of your brand has to appear in a visible and main part of your portfolio so the clients who see it don\u2019t forget who you are and whose work that is.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">It is going to be better if you present yourself as a brand instead of an individual person. Show your client that you are a serious artist who can create, design and maintain a brand with a consistent quality of work.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"3-Choose-your-best-photos\"><b>3. Choose your best photos<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3058\" src=\"http:\/\/blog.photojaanic.com\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-6.jpg\" alt=\"standout-photography-portfolio-tips-photojaanic (6)\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-6.jpg 800w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-6-300x225.jpg 300w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify\">The first impression is the one that counts, so make sure you select only your best photos. If there\u2019s a photo that you feel don\u2019t live up to the standards you have, don\u2019t put it in your portfolio. Be extremely picky and critical with your photos. If the number of your high-quality photos is not enough for a portfolio, don\u2019t settle by choosing less-than-good images. Gather more material by going out and shooting for free. Your family and friends might even enjoy it!<\/p>\n<p style=\"text-align: justify\">Give discounts to new clients so you can get more projects and more chances to capture amazing shots. The bottom line is, don\u2019t compromise with the material, as your photography portfolio deserves the best to do its job in representing your work.<\/p>\n<blockquote>\n<p style=\"text-align: justify\">READ:\u00a0<a href=\"https:\/\/www.photojaanic.com\/blog\/effective-photography-marketing-ideas\">50 Effective Photography Marketing Ideas to Grow Your Business<\/a><\/p>\n<\/blockquote>\n<h2 style=\"text-align: justify\"><span id=\"4-Take-time-for-the-post-processing\"><b>4. Take time for the post-processing<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3063\" src=\"http:\/\/blog.photojaanic.com\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-10.jpg\" alt=\"standout-photography-portfolio-tips-photojaanic (10)\" width=\"3165\" height=\"2334\" srcset=\"https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-10.jpg 3165w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-10-300x221.jpg 300w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-10-1024x755.jpg 1024w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-10-1080x796.jpg 1080w\" sizes=\"(max-width: 3165px) 100vw, 3165px\" \/><\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">As a photographer, you have to develop your own style that sets you apart from the others, and here\u2019s what editing can do, amongst many things. With editing, not only you correct what\u2019s not right in a photo, but you also put your stamp that characterizes your work. Whether your clients are families who want some portraits or a company who asks you to take photos for their adverts, you will need to do some editing.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Even though you take amazing shots and don\u2019t feel like they need to be refined, you still need to edit them so all your photos have the same style and mood. Remember that those pictures are going to end up published somewhere, or at least hang on somebody\u2019s wall, and you want them to be the best version of your work as a photographer. <\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Before going to the editing process, don\u2019t forget to select your photos carefully so they\u2019re not so similar to each other. Nobody wants to see 5 repetitive photos with no difference.\u00a0<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"5-Get-your-portfolio-to-flow\"><b>5. Get your portfolio to flow<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3055\" src=\"http:\/\/blog.photojaanic.com\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-3.jpg\" alt=\"standout-photography-portfolio-tips-photojaanic (3)\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-3.jpg 800w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-3-300x225.jpg 300w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Try to find a coherence in the way you organize your photos so it will show the best of them. They don\u2019t have to be from the same series or occasion, but there has to be a common thread that provides a harmony to your projects, so it flows from one photo to another.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">If this is too hard to accomplish, try to imagine you are having a conversation with the observer. You can start by asking yourself what are the points you want to get across, then you can contemplate how you want to say it, and finally, how you think the client will interpret it.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"6-Go-behind-the-scenes\"><b>6. Go behind the scenes<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">There are many ways to get your clients interested in your work, and one unique way to pique their interest is by showing them the process of your job, and some behind-the-scenes photos. Again, only use photos that show you are good at your job and will deliver satisfying results, and make it interesting.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Bear in mind to keep the amount of behind-the-scenes photos to a minimum, just enough to give them a glimpse. This is important to keep the focus on the actual photos that you produce, so your clients can envision themselves with you as the photographer.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"7-Include-the-reviews-from-your-clients\"><b>7. Include the reviews from your clients<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">It doesn\u2019t hurt to include your clients\u2019 reviews and testimonials in a different section of your portfolio. Reading other people\u2019s good experiences with your work will certainly help new clients to see that you\u2019re good at what you\u2019re doing, trusted, and that your work won\u2019t be disappointing.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"8-Keep-the-quality\"><b>8. Keep the quality<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Keep in mind that you don\u2019t need to put too many photos in your portfolio. Choose only the best ones and don\u2019t include the average ones. Sometimes less is more!<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"9-Keep-your-portfolio-updated\"><b>9. <\/b><b>Keep your portfolio updated<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3061\" src=\"http:\/\/blog.photojaanic.com\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-9.jpg\" alt=\"standout-photography-portfolio-tips-photojaanic (9)\" width=\"1920\" height=\"1280\" srcset=\"https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-9.jpg 1920w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-9-300x200.jpg 300w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-9-1024x683.jpg 1024w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-9-1080x720.jpg 1080w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">The good portfolios are the updated ones, so don\u2019t forget to keep it updated by adding photos from your newest projects. Posting fresh content will maintain your clients\u2019 interest. What\u2019s more, you will get better and better, and it\u2019s good to show the progress of your work.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"10-Use-websites-and-apps-that-help-you-build-photography-your-portfolio\"><b>10. Use websites and apps that help you build photography your portfolio<\/b><\/span><\/h2>\n<p style=\"text-align: justify\">Thank goodness we live in the digital age, where everything is made easy for us with just a few clicks. There are many websites and apps that can help you build an amazing portfolio online which you can also use as an inspiration for your portfolio book. <em>500px, SquareSpace, Zenfolio,<\/em> and <em>Smugmug<\/em> are some you can use.<\/p>\n<h2 style=\"text-align: justify\"><span id=\"11-Digital-or-print\"><b>11. Digital or print<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">The format in which you choose to display your work is personal and depends on what you like, but it\u2019s important to decide which one works best for you. Nowadays, everything is online and it is almost certain you will have your own website, email address, and Facebook page.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">But it\u2019s also known that professional photographers print their work at some point, and a printed portfolio does have the edge over the digital one. It\u2019s easier for clients to appreciate every detail of your photos and to imagine their own in a printed format. On top of it, a printed portfolio will give clients the idea of a serious, reliable brand.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Either you choose to make a printed portfolio or not, we strongly recommend you to also <a href=\"http:\/\/www.shawacademy.com\/blog\/dos-and-donts-of-building-a-photography-portfolio\/\">create an online photography portfolio<\/a>, as its ease of access will reach more clients, something that printed portfolio can\u2019t do.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"12-Choose-the-right-size\"><b>12. Choose the right size<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3057\" src=\"http:\/\/blog.photojaanic.com\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-5.jpg\" alt=\"standout-photography-portfolio-tips-photojaanic (5)\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-5.jpg 800w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-5-300x225.jpg 300w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">When you decide to print your portfolio, your photos should be big enough to let people appreciate the details, but they also have to be easy to handle. You can choose a 10 x 13 inches size to let them stand out.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Of course, there are some exceptions. Some photographers make an impression by showing up with an 8 x 5 inches portfolio book that can be easily carried in the pocket (this smaller print, of course, is also cheaper).<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Whichever you choose, make sure it suits your purpose well, and it can show your work and the details in all the glory.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"13Make-it-easy-for-them-to-find-you\"><b>13.\u00a0Make it easy for them to find you<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">If you have a portfolio book, don\u2019t forget to include the links to your social media and your online portfolio. Curious people usually want to know more about the photographer they\u2019re going to hire, so make it easier for them by providing the links to your work online. <\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">On the other hand, you can also show them the look of your portfolio book on your online portfolio, so they have a better visualization of how your photos will look in an album. If you want to mix the two formats, a CD is a good way of doing that.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"14-Makeit-useful-for-your-clients\"><b>14. Make\u00a0it useful for your clients<\/b><\/span><\/h2>\n<p style=\"text-align: justify\">Be original and creative, and dare to create something different. If it\u2019s great for you, it probably will be for your clients. How about making a useful portfolio, something that the clients can actually use? Your clients might want to keep it. A cork board or an eco bag can be excellent and useful things to get your brand on.<\/p>\n<h2 style=\"text-align: justify\"><span id=\"15-Look-for-inspiration-in-your-colleagues\"><b>15. Look for inspiration in your colleagues<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Don\u2019t be afraid to look at <a href=\"https:\/\/www.format.com\/magazine\/resources\/photography\/10-steps-to-building-your-perfect-online-portfolio\">other photographers\u2019 portfolios<\/a> and check if you are on the right track, and how to get better. Learn the details of how they arrange the photos, the flow, and what kind of photo that gets your attention the most. Make a mental note, and apply that to your own portfolio.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"16-Find-your-mentor\"><b>16. Find your mentor<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">When you find someone who is better than you or has been in this for longer, don\u2019t miss the opportunity to share your work and ask for opinions. They can offer you different perspectives of what you\u2019ve been working on. They will be able to see things you can\u2019t about your own photos.\u00a0<\/span>Constructive feedback will help you change what you\u2019ve been doing wrong, and positive feedback will encourage and push you to keep on working on it.<\/p>\n<p style=\"text-align: justify\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3059\" src=\"http:\/\/blog.photojaanic.com\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-7.jpg\" alt=\"standout-photography-portfolio-tips-photojaanic (7)\" width=\"1920\" height=\"1280\" srcset=\"https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-7.jpg 1920w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-7-300x200.jpg 300w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-7-1024x683.jpg 1024w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-7-1080x720.jpg 1080w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<h2 style=\"text-align: justify\"><span id=\"17-Set-up-a-portfolio-review-event\"><b>17. Set up a portfolio review event<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Once you\u2019ve built up your whole portfolio, share it with potential clients at events. There are organizations that put together this type of events, so get in touch with them, and get involved in getting your portfolio out there.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"18-Create-a-portfolio-that-your-clients-can-emotionally-relate-to\"><b>18. Create a portfolio that your clients can emotionally relate to<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">The best way to get people to use your products (in this case, your service as a photographer) is to connect with them personally, so make sure your portfolio helps you with that. Sure, a technically good photo is great, but you can add value to it by bringing something else that can evoke your clients\u2019 feelings and emotions.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">For example, if you\u2019re a wedding photographer, you can put a photo that shows the bride\u2019s emotional parents upon seeing her for the first time. Or if you\u2019re a maternity photographer, you can put an image with the mother showing a soft expression of love, or the interaction between the couple.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">A good tip is to put some photos that show expressions, as people can usually relate through this.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"19-Keep-them-varied\"><b>19. Keep them varied<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">If you are a multifaceted photographer and you have many different types of photos, try to include a sample of each project so people will get a good idea of your work across different areas.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">If you focus your work on an area (for example, wedding or maternity), it\u2019s also good to have photos from different occasions\/sessions to give a variation to your portfolio, and also to show that you\u2019re capable (and good) at working in various domains.<\/span><\/p>\n<h2 style=\"text-align: justify\"><span id=\"20-Start-strong-end-strong\"><b>20. Start strong, end strong<\/b><\/span><\/h2>\n<p style=\"text-align: justify\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-3053\" src=\"http:\/\/blog.photojaanic.com\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-1.jpg\" alt=\"standout-photography-portfolio-tips-photojaanic (1)\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-1.jpg 800w, https:\/\/www.sa.photojaanic.com\/blog\/wp-content\/uploads\/sites\/2\/2017\/07\/standout-photography-portfolio-tips-photojaanic-1-300x225.jpg 300w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">You need to start strong to get your clients\u2019 utmost attention from the very first page, but it\u2019s equally important to end strong in order to leave a lasting impression. So put some of your very best shots at the beginning, but save some them for the end as well.<\/span><\/p>\n<hr \/>\n<p style=\"text-align: justify\"><em>We hope these tips can help you\u00a0make a photography portfolio that engages potential clients and drive sales! If you&#8217;re thinking of printing your portfolio,\u00a0<a href=\"http:\/\/www.photojaanic.com\/\">Photojaanic<\/a>\u00a0would love to help you. Check out our\u00a0selection of <a href=\"https:\/\/www.photojaanic.com\/pro-plan\">premium photo albums<\/a>\u00a0with high-quality paper and ink to start creating an amazing portfolio that will wow your potential clients!<\/em><\/p>\n<div id=\"fcbk_share\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Table of ContentsTips to Make A Professional Photography Portfolio1. Choose the suitable design2. Keep your brand visible3. Choose your best photos4. Take time for the post-processing5. Get your portfolio to flow6. Go behind the scenes7. Include the reviews from your clients8. Keep the quality9. Keep your portfolio updated10. Use websites and apps that help you build photography your portfolio11. Digital or print12. Choose the right size13.\u00a0Make it easy for them to find you14. Make\u00a0it useful for your clients15. Look for inspiration in your colleagues16. Find your mentor17. Set up a portfolio review event18. Create a portfolio that your clients can emotionally relate to19. Keep them varied20. Start strong, end strong Tips to Make A Professional Photography Portfolio As a professional photographer, it&#8217;s essential to have a\u00a0professional portfolio that shows your best work.\u00a0Many photographers use social media as a platform to show their work these days, but a comprehensive portfolio is still the strongest marketing tool for a photographer to put the brand out there and get clients.\u00a0 It&#8217;s important to build a portfolio that is\u00a0effective and powerful, so you can get the attention of your potential clients, show them your best photos and capabilities, and convince them to hire you. 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